Agency
DDB
Art Director
Max Geraldo
Brand
FedEx
Category
Seasons & Travel
Copywriter
Aricio Fortes
Creative Director
Rodrigo Almeida (Monte), Renata Florio, Sergio Valente
Place
Brazil
Photographer
Manolo Moran
Iconic advertising campaign from 2010: "USA-Brazil, London-Spain, China-Australia" by FedEx and DDB Brazil 📸
This groundbreaking print series, created by the talented team at DDB Brazil, showcased FedEx's global reach and connectivity in a bold, visually striking way. The campaign captured the attention of audiences worldwide with its clever juxtaposition of international city pairings.