Agency
Ogilvy & Mather
Brand
DHL
Category
Business
Medium
Print
Place
Singapore
Year
2007
The print ad titled "FED-UP" was created by Ogilvy & Mather Singapore for DHL Courier Service in Singapore and released in February 2007. The campaign positioned DHL as an alternative to the frustrations customers might experience with other courier services, emphasizing reliability and customer satisfaction.
