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BIC pen
BIC pen

BIC pen

Category
Fashion & Retail
Medium
Print
Brand

BIC

There are very few brands you could describe as ubiquitous. However the iconic hexagonal barrel and clear plastic body make the BIC pen instantly recognisable.

First sold in 1950, it is more or less the same pen today nearly 70 years later.

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Creative Campaignz is an independent blog that spotlights the most innovative and impactful PR and marketing campaigns from around the world.

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