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LEGO x Battersea Power Station
LEGO x Battersea Power Station

LEGO x Battersea Power Station

Category
Fashion & Retail
Medium
Digital out of home
Brand

LEGO Group Group

Place

Battersea Power Station

Year

2024

A few days ago, the LEGO Group Group transformed Battersea Power Station into a Minifigure Factory of Creativity with an incredible lighting show, illuminating the 50-meter-high chimneys along the Thames.

Colorful bricks built up the Wash Towers and Chimneys, revealing a whimsical factory where LEGO Minifigures were created and launched into the sky.

The creativity behind this project is simply amazing!

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Creative Campaignz is an independent blog that spotlights the most innovative and impactful PR and marketing campaigns from around the world.

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