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Creative Campaignz
Creative Campaignz
It's Not Dog Food

It's Not Dog Food

Category
Food & Drink
Medium
Film / TV / VideoInfluencer
Agency

Terri & Sandy

Brand

Freshpet

Creative Director

Dan Opsal

Talent

Schirripa, Johnny 'Roastbeef' Williams, Robert Costanzo

Even the toughest wiseguys can't resist serving up some Freshpet for their four-legged friends. In this hilarious new ad starring Sopranos' Steve Schirripa, the mob's got a soft spot for quality dog food – and Junior's getting the VIP treatment.

Directed by Emmy-nominated Dan Opsal, the :30 and :15 second spots feature Schirripa alongside fellow tough-guy actors Johnny 'Roastbeef' Williams and Robert Costanzo, bringing their signature charm to Freshpet's "It's Not Dog Food, It's Food Food" campaign.

Agency: terrisandy.com

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Creative Campaignz is an independent blog that spotlights the most innovative and impactful PR and marketing campaigns from around the world.

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