Art Director
Guilherme Sill
Brand
Gillette
Category
Health & Beauty
Place
Brazil
School
ESPM Escola Superior de Propaganda e Marketing
Creative Team
Gillette's 'The Best Cut' campaign cleverly illustrates their razors slicing through words that all mean "hairs," showcasing the brand's precision. This creative student project from Brazil highlights Gillette's core product in a visually striking way.