scraping ice off your car

If anyone claims there’s a lack of time, money, or ideas for great advertising...

Check out this fantastic campaign from a travel agency in Munich!

Not only did the company achieve impressive reach despite a limited budget and time constraints, but it also resonated with most car owners.

After all, the longing for warmth, sunshine, and vacation is never greater than when scraping ice off your car windows! 😅👏

What do you think of this idea?