Agency
Jung von Matt DONAU
Art Director
Björn Rühmann
Brand
Vienna Tourist Board
Category
Seasons & Travel
Creative Director
Michael Maria Morgenbesser
Medium
Video
Place
Vienna
Year
2022
Vienna Tourist Board's latest campaign features a walking belly exploring the city's attractions in a surreal short film. Created by Jung von Matt DONAU and directed by Björn Rühmann, "Belly" promotes indulgence and acceptance in travel experiences. The film showcases Vienna's cultural and culinary offerings, set to music by the Vienna Symphony Orchestra and DJ Electric Indigo. This unique approach aims to encourage travelers to fully embrace Vienna's offerings without hesitation.
Classical music by © Wiener Symphoniker, Vienna
#ViennaTourism #UnconventionalCampaign #TravelIndulgence #CulturalExperience