Category
Food & Drink
Medium
Film / TV / VideoStorytelling
Agency
TBWA Paris
Brand
Schweppes
Place
France
Year
2025
What’s the first thing you’d do if you landed on Mars? Take a moment. Sip a Schweppes.
With the “First Steps on Mars” campaign, Schweppes International Limited and TBWA Paris reimagine humanity’s greatest leap-not by planting a flag, but by savoring a Schweppes with a twist of lemon. This dry, witty spot pokes fun at our obsession with achievement and reminds us that, even on a new planet, the best things in life are meant to be savored.
A brilliant fusion of science fiction, storytelling, and the art of taking a pause.
Agency: TBWA Paris