Category
Food & Drink
Medium
Film / TV / Video
Agency
Ogilvy
Brand
MARTINI
Place
UK
Year
2025
Going “Off Script” has never looked better!
Ogilvy UK’s latest campaign for MARTINI features Jonathan Bailey and the refreshing MARTINI Spritz—the must-try drink of the summer. The campaign invites audiences to embrace spontaneity and the vibrant aperitivo lifestyle.
As Emma Taynton Fox, MARTINI’s global VP, says, Jonathan perfectly captures the brand’s playful, premium spirit and authentic Italian heritage for a new generation.