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Creative Campaignz
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Travel faster with a good book

Travel faster with a good book

Category
Seasons & Travel
Medium
Photography
Agency

Ogilvy

Brand

National Library Board

Place

Singapore

At first glance, the image resembles light trails from a Star Wars-style warp jump. However, it's actually an open book, cleverly designed to evoke a sense of speed and adventure.

This campaign aligns with the National Library Board's ongoing efforts to promote reading. The visual represents how books can transport you to different worlds instantly.

Credits: Ogilvy

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Creative Campaignz is an independent blog that spotlights the most innovative and impactful PR and marketing campaigns from around the world.

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